Business: Social Media

Creating an ideal platform for your social media presence is incredibly important. Below are concepts to consider when building your platform. (Fine more information on Expertise's website.)

Any organization worth its salt will have a Facebook presence.  Simply visit these pages and "like" the organization or publication. Then, regular updates will appear in your news stream.

Most of us use social media every day.  We keep up with friends, entertain ourselves, follow celebrities, or look to stay caught up on what's happening in the world.  It's important to realize that Facebook, Twitter, and YouTube aren't just ways to connect with friends.  We can use social media networks to find information for our courses as well.  In the business world, it's particularly important that you remain aware of market trends, emerging business strategies, and innovative technologies. 

On this page, you'll find ideas for incorporating a variety of social media platforms into your information seeking and research processes.  In particular, you'll find ready-made content streams that you can plug into the following platforms:

• Twitter
• Facebook

You'll also discover ways to discover how to have information come to you from the best sources online including:

• Web-only publications
• Peer-reviewed journals
• Blogs
• Podcasts

You might find that much of the information is duplicated across platforms, and that's okay.  You don't need to follow the same organization on Twitter, Facebook, and YouTube (although you are welcome to do so).  Instead, use the network that already fits within your online interactions.

If you have questions about any of the content, or about social media in general, please don't hesitate to contact a librarian at Carmichael.  You also might want to explore our other subject guides on interactions with social media.

"The Do's and Don'ts of Social Media for Business" by The Steel Method

The Business Twitter List includes many sources (blogs from mainstream media sources, independent organizations, and public intellectuals).  The list is constantly updated.

Some members of this list are: